You are what you wear: Brand personality influences on consumer impression formation
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چکیده
منابع مشابه
You Are What You Eat ?
eat’, both in terms of portions and composition. When we think of this axiom, we conjure visions of ample food portions, rich in energy, high in fat, and associated with persons of equally ample body size proportions and body fat composition. However, these relationships are more complex than they may appear at first glance. The physical, physiological and behavioural manifestation of the compl...
متن کاملYou are what you eat.
Wernicke encephalopathy consists of a triad of ophthalmoplegia, ataxia, and altered mental status. It is caused by thiamine deficiency and although it is commonly seen in alcoholics, patients undergoing gastric bypass surgery for morbid obesity could be a new group of patients to watch for. Florid papilloedema and optic neuropathy are not commonly seen but are still consistent with the diagnosi...
متن کاملYou are what you eat.
D ebate over the smallest eye requires a definition of what makes an eye. The answer to this question, generally given by those considered authorities, is that an eye is an organ that receives and recognises light and has the ability to define spatial detail. Specifically, an eye can compare the amount of light coming from different directions. This definition means that an unusual collection o...
متن کاملYou Are What You Tag
People establish personal profiles to obtain online services. Profiles consisting of simple factual data provide an inadequate description of the individual, as they are often incomplete, mostly subjective and cannot reflect dynamic changes. This research explores the idea of “you are what you tag”, namely, an individual can be effectively profiled by the tags associated with his/her social med...
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ژورنال
عنوان ژورنال: Journal of Business Research
سال: 2007
ISSN: 0148-2963
DOI: 10.1016/j.jbusres.2006.06.013